Local cigarette manufacturer Mighty Corp. assures
the community and its consumers that their company has maintained a fair
business strategy throught the years.
According to the president of Mighty Corp., the
company does not remit any royalty to any foreign headquarters and does not
maintain any high-salaried consultants. This is one of the reasons why they can
distribute their cigarettes in such an affordable price.
Mighty Corp. is the only company in the country
which is Filipino-owned. Unlike other companies who are burdened by high
operational expenses, the company maintained a low cost in their operations in
order to distribute their products in an affordable price.
“It was
not hard for Mighty Corporation to solidify its base, enhance its core
competencies and work out on its forecasts the migration of a big chunk of
smokers who were faced with three choices: quit smoking, smoke less frequently
or look for low-priced alternatives,” said the president of Mighty Corp.
“Mighty Corporation’s margin of profit is
certainly different from that of the competition. This is so, because being a
local brand, the company does not pay royalties abroad, it had no foreign consultants
and it is purely Filipino,” he added.
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